Tag Archives: trust

When you ask the question; “How are you using social media in your supply chain management?” many small, medium and even very large companies simply respond by saying “What do you mean?” In fact most individuals interested in how to leverage social media for a business purpose would say that this tool in supply chain management has not been well developed.   Adrian Gonzalez in the article entitled “The Social Side of Supply Chain Management”, argues that social media should be in supply chain management because at its core social media is about people to people communication and collaboration.  He goes on to suggest that since social media use in business purposes is a “new frontier” you need to be willing to take chances, to experiment because at the end of the day “you don’t know what you don’t know”. He offers some practical parameters for this experimentation: “Don’t get caught up with buzzwords. Focus instead on the work that needs to get done, and see if social networking tools are a better, more effective solution than email, conference calls, and other ways you’re currently communicating and collaborating with colleagues and external partners. Encourage young professionals on your team to take a leadership role in finding opportunities to improve existing processes using social networking tools and to train/mentor colleagues who are less experienced using these tools. Develop guidelines, a training program, and a governance structure on social networking use that allows employees to experiment and innovate, but also clearly defines roles, responsibilities, and boundaries.”  

Wildwinds Golf Links: Leading The Field In Customer Engagement

jeffdbaldwin   October 14, 2014

Title: Wildwinds Golf Links: Leading The Field In Customer Engagement Organization Name: Wildwinds Golf Links Industry: Golf, Sports    Name of Contact: Scott MacKay (General Manager) Who Are They? Wildwinds Golf Links is a relatively new golf course located just a few minutes north-east of Guelph, ON. Originally a private 6 hole facility, the course has undergone renovations and expansion several times. It now… Read more »