Tag Archives: SOUNDCLOUD

To infinity and beyond. Why the desert, and not outer space could be the next great frontier for a company looking to push it’s supply chain into HYPERDRIVE!
The NBA + Fan All-Star Voting = A Recipe for Disaster

While engaging your audience is usually not a bad thing, giving up total control for one of your most prestigious annual events can be. Which is why the NBA is rethinking the process for how All-Star votes are cast.
Jimmy Fallon vs. Cristiano Ronaldo

Companies: The Tonight Show Star vs. Real Madrid Club de Fútbol Star Industries: Acting (Comedy) vs. Sports (Football/Soccer) President & CEO’s: Jimmy Fallon (Actor) vs. Cristiano Ronaldo (Footballer) Jimmy Fallon vs. Cristiano Ronaldo Why Jimmy Fallon & Cristiano Ronaldo you ask? Well, I love to laugh and the first person that… Read more »
Trucking Along The Social Media Highway

Organization Name: Liberty Linehaul Inc. Industry: Trucking Name of Contact: Ron Cameron, Safety & Compliance Web References: Liberty Linehaul Website, Liberty Twitter, Liberty Facebook, Wikipedia, SM and SCM, Effective SCM through Social Networking, Trucking SM, Waze, Business Wire, Truck News, Trucking HR Canada, fun facts, RoadsideAmerica, Arnold Schwarzenegger, RealtyToday Description: Using social media within your supply chain got your truck stalled? Okay, so the… Read more »
‘Kik’ this Proverbial Tire

Organization Name: Kik Interactive Inc. Industry: Mobile Messaging App Name of Contacts: Heather Galt, Head of Marketing and Privacy and Paul Gray, Director, Platform Services Web References: Kik Website, Kik LinkedIn, PromotedChats LinkedIn, Kik Twitter, Kik Facebook, Kik blog, NBC article, bot article, CTV clip, 570 News, Wikipedia, Sound Cloud, Funny Or Die, Description: “Kik Me” – This may have been… Read more »
Indiegogo’s DIY social strategy is getting it done.
Organization Name: Indiegogo Industry: Crowdfunding website Web references: http://www.indiegogo.com Who are they? One of the best creations of the internet has been the crowdfunding phenomenon. If you’re not familiar with the concept basically a person or entity publicly solicits funds for their product or venture. People decide to contribute money based on the pitch that they are given. And if… Read more »
THE “COLD CUT” CASE
ORGANIZATION NAME: MAPLE LEAF FOODS Maple Leaf Foods – The Morning Rush INDUSTRY: FOOD SERVICES NAME OF CONTACT: MICHAEL MCCAIN, CEO If, “Transparency is the new currency” … What do you do when it hits the fan? When the worst scenario possible happens… What do you do? How do you (literally in the case of Maple Leaf Foods) save your bacon? Customer engagement,… Read more »