Maersk Sails Ahead: Container Shipping Company’s Successful Approach to Social Media

akarim October 7, 2014

Image courtesy Maersk Flickr page. Company: Industry: Transportation, container shipping Description: Maersk Line is the global container division of the Danish A.P. Moller – Maersk Group. Founded in 1928, Maersk Line is considered one of the largest container shipping companies in the world. Maersk Line employs approximately 25,000 people, operates over 600 vessels and has ports in almost every country in the… Read more »

GoPro’s Phenomenally Successful Social Strategy of Engagement and Transparency

Shelby Mulligan June 12, 2014

Organization name: GoPro Industry: Compact Cameras Name of Contact: Nick Woodman, CEO – Brad Schmidt, Creative Director Build a really fun online community and they will come: visit any one of GoPro’s social media channels and you’ll see lots of people doing the things they love and having loads of fun doing it. User generated content of dominates. GoPro’s customers… Read more »