Tag Archives: social media measurement strategy

Social media metrics made simple: Pleora’s success with complex products for a complex market

joanne.kiskis   July 4, 2014

Organization Name: Pleora Technologies Industry: Machine vision, industrial automation, military, medical Name of contact: Ed Goffin, Content Marketing Manager, Pleora Technologies Ever wonder about the world of external frame grabbers and embedded video interfaces? Spend your time considering critical factors in interface development? Stay awake at night trying to figure out the right way to transform camera link into USB3?… Read more »

Social Media Metrics: Motorcycle Superstore’s Social Media Metrics Success

Candace Berner-Rubie   November 6, 2013

Your organization has recently jumped on to the social media bandwagon and is now engaged in a number of social channels.  But what does this mean for your organization and the bottom line?  How do you know if the social media strategy you have implemented is effective? Merlyn Gordon, Director of Solutions Marketing at Webtrends, says a major trend he… Read more »