Organization: PrideHouseTo Industry: LGBT rights and entertainment. Contact: Matthew Cutler MCutler@the519.org Web References: PrideHouseTo PridehouseTO: Inclusion in Sports or a Longer Pride Week? The Pan-American games are an incredible opportunity for Toronto and its people to create a legacy in sports, business, infrastructure, and social programs amongst other benefits. The PrideHouseTO was in the beginning an original project with a great idea:… Read more »
Organization Name: McDonalds Industry: Fast Food Web References: http://socialmediatoday.com/node/434385 http://business.financialpost.com/2012/08/10/mcdonalds-social-media-conscience/ As the article suggests, when we think of McDonalds, the thought of fatty greasy food and minimum wage workers pop up in minds of most people. However in order to combat such an image, McDonalds decided to experiment with Social Media in order to stimulate a more positive image of… Read more »