Title: To engage Millennial Employees . . . start by asking them how! Organization Name: ATB Financial (Alberta Treasury Branches) Industry: Financial Services CEO: Dave Mowat Web references: www.atb.com, http://www.briansolis.com/2013/09/the-truth-about-how-social-media-has-impacted-employees/, http://canadianmillennials.ca/wp-content/uploads/2012/01/R-U-Ready-for-Us-An-Introduction-to-Canadian-Millennials.pdf, http://www.pewresearch.org/fact-tank/2015/01/16/this-year-millennials-will-overtake-baby-boomers/, http://www.techopedia.com/definition/28107/reverse-mentoring, http://www.workforce.com/articles/employee-engagement-define-it-measure-it-and-put-it-to-work-in-your-organization, Forbes Millennials. The tag itself evokes a sort of techy, future-is-now kind of generational brand. Loosely speaking, Millennials are a cohort of people born between 1981 and 1997 with a unique… Read more »