Tag Archives: Midland Film Club

Reach and Engage and Convert…Oh My! ShopCity Helps Your Small Business Navigate the Yellow Brick Road of Social Media Metrics

Shelby Mulligan   July 3, 2014

  Organization Name: ShopCity/ShopMidland Industry: Online Commerce Platform Name of Contact: Dave Keefe   Does your business measure the impact of its social media efforts? Do you know the ROI of your Facebook advertising? Have you compared your conversion rates on Twitter and YouTube? If you’re a small business owner, you wear many hats, and chances are “Social Media Metrics… Read more »