#McDStories All Ears

FBatarse November 18, 2015

Organization Name: McDonalds Industry: Fast Food Name of Contact: N/A Web Reference: Forbes, Mashable YouTube, SourceFed Youtube, MEMES, Jona SoundCloud, Social Media and Business Performance McDonalds Corp. serves 68 million customers on a daily basis in 119 countries. The fast food giant is known for its Happy Meals, Big Mac’s and various breakfast options. Reaching out to customers via internet… Read more »

McDonald’s is a #McFail When it Comes To #McDStories

Cristina Avila February 7, 2015

Organization Name: Mc Donald’s Industry: Food Service Name of Contact: Rick Wion, (Former) Director of Social Media, McDonald’s Corporation Web References: McDonald’s Twitter, Business Insider, Forbes Magazine, The Next Web and PR Daily Description of How Social Media is Used for Business Performance: In January 2012, McDonald’s deployed a series of YouTube videos drawing attention to the company’s freshness guarantee…. Read more »