Tag Archives: Lions

What Makes a Video Go Viral?

John Andrade   November 20, 2013

With so much money spent in communication, organizations are looking for ways to make their investment pay off.  Lean advertising is an appealing concept but achieving it is easier said than done.  Do-it-yourself online videos could cost less to produce but only 3% of YouTube videos are watched more than 25,000 times.  Hence, how could a company replicate a success story… Read more »