In 2005, Thomas L. Friedman wrote the best-seller The World is Flat. The book describes the world as a level playing field in terms of commerce, wherein all competitors have an equal opportunity. The book’s title is also an appropriate metaphor for the way many forward-thinking organizations are starting to view internal social media. More and more, we are seeing examples of how social media is being used to break down the silos of communication within an organization and level the playing field for everyone, from executive assistants to CEOs. Social media is opening the flood gates to free-form conversations about everything from business strategy to personal development to social advocacy. If social media is indeed the new world order for effective organizational communications, then, like Friedman’s book, that world looks increasingly flat.