giffgaff UK: A Case Study of Customer Co-creation
Paul
June 17, 2015
Blog Title: giffgaff UK: A Case Study of Customer Co-creation Organisation Name: giffgaff (wholly owned by Telefonica/02) Industry: Mobile Network CEO: Mike Fairman Web References: giffgaff, Julie Walker, LSE Enterprise Co-creation, The Customer Blog, Giffgaff is a United Kingdom Mobile Virtual Network Operator. Commonly know as an “MVNO”, giffgaff does not own the wireless network infrastructure, but accesses the UK’s “O2” network through a… Read more »