Organization: Royal Roads University Industry: Post-secondary education Contact: Catherine Riggins, Director, Branding, Marketing and Recruitment catherine.riggins@royalroads.ca Web references: Royal Roads University, Future View microsite, marketingmag.ca, Facebook, Twitter, Cossette A BOLD MOVE Royal Roads University boldly abandoned its traditional print-media recruitment campaign recently and bet the near future on GoPro cameras, Google Glass and social media. The Future View campaign,… Read more »
Industry: Geographical identification via the world wide web Description of how social media is used for business performance: Geo-tagging. As it has been present in our social media atmosphere for some time now, it continues to advance as we advance. Lets look how some of today’s major applications have incorporated geo-tagging in their functioning… Facebook: Many of you are familiar with… Read more »
