Title of Post: Facebook Local Awareness Ads – “Cool” like Van Halen or Creepy? Organization Name: Sauble Trading Post – Ice Cream Parlour and General Store Industry: Tourism Sector Retail Name of Contact: Kim Mizen, Owner Web References: Sauble Trading Post Facebook Did you have any idea that Canada is the country with the globe’s highest number of Internet users? In… Read more »
Title of Post: Reaching the Beach with Foursquare: Measuring from Zero Organization Name: Sauble Trading Post – Ice Cream Parlour and General Store Industry: Tourism Sector Retail Name of Contact: Kim Mizen, Owner Web References: Sauble Trading Post Facebook Built in 1934, a General Store has been serving cottagers and day trippers in South Sauble Beach for decades. The current owners and management… Read more »
Organization Name: Mashable, FourSquare, Twitter Industry: Social Media Name of Contact: Stephanie Marcus Everything these days has gone from paper, to print. The age we are living is has become more and more dependent on their online interactions and connections throughout many different platforms on the web. Some of the older brands are having a hard time realizing that their online presence… Read more »
Industry: Geographical identification via the world wide web Description of how social media is used for business performance: Geo-tagging. As it has been present in our social media atmosphere for some time now, it continues to advance as we advance. Lets look how some of today’s major applications have incorporated geo-tagging in their functioning… Facebook: Many of you are familiar with… Read more »
Organization Name: Dos Equis Industry: International Brewing Company Name of Chairman and CEO: Jose Antonio Fernandez (Chairman and CEO of FEMSA – Fomento Económico Mexicano, SA) Description of how social media is used for business performance: As I progress in my studies and near the completion of this course, I allot myself more and more freedom on the subjects I… Read more »
Today social media channels/technologies have transformed significantly the way companies collaborate, innovate and provide solutions – solutions encompassing employees, prospects, partners, customers and products. Through social networking, engineers are able to explore design solutions at a grass-root level wherein the results can bring a better product to market faster. The concept of exchanging gift for online sharing in real world… Read more »
