Is Behavioral Targeting the Future of Social Media?
Jean-Francois Marquis
March 17, 2016
Social media has come a long way since its debut with Friendster in 2002 and MySpace in 2003. Back then, no one could have predicted the exact future of social media, not even the most forward-thinking genius. Or have they? One young entrepreneur might have understood the importance of prediction and automation a while ago…
In April 2013 General Electric announced it is going to turn to social media through a partnership with Quirky – a social platform that specializes in helping inventors turn ideas into actual products. GE will license hundreds of patents to the community on Quirky for a share of the revenue generated by any products created. This is a very low… Read more »