Title of Post: Get On-Board and Take-Off on a Voyage with Marriott! Organization Name: Marriott International, Inc. Industry: Hospitality & Tourism Name of contact: Jayana Garvey, Jayana.Garvey@marriott.com Web reference: http://www.myvoyageprogram.com/vshow/VoyagePublic?l=en#exhibits/booth1, http://www.marriott.com/careers/paths/entry-level-jobs/hospitality-training-programs.mi, https://www.facebook.com/marriottjobsandcareers Description of how social media is used for business performance: While many blogs focus on how current employees use social media to interact with their employers and organizations, future… Read more »
Organization Name: Deloitte Industry: Financial Services Name of Contact: N/A Web References: http://www2.deloitte.com/ca/en.html https://twitter.com/deloittecanada, Deloitte Film Fest, http://www.impactvideoproduction.com/articles/032-socialmedia.pdf, #impactday This story begins in 2007 when a new internet trend called Social Media is beginning to unfold. Numerous companies are reluctant to use it, calling it a passing notion and block their employees from social sites at work. While others are… Read more »
Organization name: Christie Digital Systems Website: www.christiedigital.com Program name: Innovation Café internal blog Industry: Professional Audio Visual Solutions and Services Name of contact: Audrey Heutzenroeder, global manager employee communications About Christie® Christie Digital Systems USA, Inc. is a global visual and audio technologies company and is a wholly-owned subsidiary of Ushio, Inc., Japan, (JP:6925). Consistently setting the standards by being… Read more »
Title of Post: Let there be shoes – How Zappos is changing the social media game with employee involvement Organization: Zappos.com Industry: Online retail CEO: Tony Hsieh Web references: Zappos, Social Media Examiner, simply-communicate, Twitter, Youtube, Instagram When it comes to employee engagement, Zappos is doing it right! Consistently topping the leader boards with employee retention their practices are often… Read more »
Organization Name: Zappos Inc. Industry: Online retailer – shoes, clothes, accessories and more Contact: Tony Hsieh, CEO Web references: www.zappos.com; YouTube, Twitter, Social Media Examiner, Forbes The concept: Zappos.com is more than just an online shoe and accessories retailer. The Zappos Family embraces a set of core values the entire company is aligned behind, and that serves as the real… Read more »
Title of Post: Smiles Make Hershey’s a Sweet Place to Work Organization Name: The Hershey Company Industry: Food Manufacturing Web References: Globoforce , The Hershey Company , CNBC It’s not tough to argue that The Hershey Company is one of the world’s most recognizable brands. Since its inception in 1894, Hershey’s has become North America’s largest manufacturer and distributor of chocolate and non-chocolate confectionery as well as chocolate-related… Read more »
Organization: Zappos Industry: Online retail Web references: Zappos, Inc.com, YouTube.com, Twitter, deliveringhappiness.com, Wikipedia Zappos and Social Media Zappos, one of the largest online shoe retailers has found success in pushing traditional boundaries when it comes to employee involvement in social media contributions. Staff members are ideal advocates as they have a familiarity of the company, vision and values. The online shoe giant recognizes the value of having their… Read more »
The Enticing Sheen of Intranet Continues to Fascinate Organization Name: Klick Health Industry: Digital Marketing, Health Services Web references: Klick Health, Acordia Therapeutics Inc., Twitter With all the social media avenues open to companies today, one would think that Intranet would be essentially dead. And… Read more »
Title of Post: Hyatt gets Social Media right by making it Personal Organization: Hyatt.com Industry: Hospitality Web References: Hyatt Thrive, Harvard Business Review, Gallup, Wikepedia, Triplepundit, The Gallup organization reported that in 2014 over 68% of US employees toil day in and day out unengaged and/or actively disengaged in their workplace. That’s part of the modern world you yawn; but that could… Read more »
Title of Post: Spreading “The Mayo Effect” Organisation Name: Mayo Clinic Industry: Hospital & Healthcare President & CEO: John H. Noseworthy, M.D. Web references: Melcrum; Mayo Clinic; Fortune Employee engagement has always played an important role in the success of businesses. Social media on the other hand has come a long way in the business world over the past twenty years. What was once… Read more »
Organization Name: The Co-operators Industry: Insurance Name of Contacts: Barb Stephens, Director of Communications and Leonard Sharman, Senior Advisor of Media Relations Web References: The Co-operators Website, The Co-operators Facebook Page, The Co-operators Twitter Site, The Co-operators YouTube Site, wiktionary, News Releases, Canada’s 50 Best Employer Description of how Social Media is used for Employee Engagement: Historically insurance companies may have been described… Read more »
Organisation Name: Volaris Group Web References: volarisgroup.com Industry: Computer Software Name of Contact: Mark Miller, CEO and Sherry McMenemy, Director, Global Intranet Web References: Volaris Group I’m going to write about this even though it makes me sound like a dinosaur. My first job in television was about twenty-five years ago on a show called “Live It Up”… Read more »
Organization name: WestJet Industry: transportation/commercial airline Web references: westjet.com, Facebook, Twitter, Instagram, LinkedIn, YouTube, Canadian Marketing Association, Ivey Business School, Western University, Silverman Research, Tactics Magazine, Canadian Business Award winning and relevant, with an ever-climbing fan base: that’s the WestJet social media program. WestJet espouses its dedication to a strong presence on Facebook and Twitter (and Instagram and LinkedIn), but it doesn’t stop there. Its YouTube channel is on the… Read more »
Organization Name: Igloo Software Industry: Computers/Technology Name of Contacts: Dan Latendre, CEO Andrew Dixon, SVP Sales & Marketing Jessica Bruce, Sales Executive Web References: facebook.com./igloo, linkedin.com/igloo, twitter.com/igloo, igloosoftware.com Company Overview: Igloo rose out of the tech hub in Kitchener Waterloo in 2008. A man by the name of Dan Latendre joined forces with a large tech genius, which most people know… Read more »
Organisation name: Talkin’ Trash with UHN Industry: Healthcare Name of contact if available: Lisa Vanlint, Energy Steward, University Health Network (UHN) and Talkin’ Trash blog moderator About the University Health Network Talkin’ Trash initiative: The University Health Network is a collaborative of The Toronto General Hospital, The Toronto Rehabilitation Institute, The Toronto Western Hospital and The Princess Margaret Cancer Centre…. Read more »
Organization Name: Supply Chain Network Industry: Supply Chain Management Name of Contact: Jeff Ashcroft, Supply Chain Network Project Developer Web References: Supply Chain Network, CloudAve, Logistics Viewpoints Journal Article Reference: Sianipar, C.P.M., Yudoko, G. (2014). Social media: Toward an integrated human collaboration in supply-chain management. WIT Transactions on Information and Communication Technologies, 53, 249-266. About Supply Chain Network The Supply Chain… Read more »
Organization name: FedEx Industry: Air Courier Services, Shipping Description of how social media is used for business performance Remember when you were a kid seeing the “Employee of the Week” board at your local hardware store? Some stores (Costco, for one) still have them, but global companies require global “Employee of the Week” boards. To this end, the FedEx Social Media… Read more »
Organization name: FedEx Industry: Air Courier Services, Shipping Web references: FedEx on Instagram, Five B2B Intragram Feeds to Emulate Description of how social media is used for business performance In early December 2014, Instagram announced they now have more than 300 million monthly users, readily topping the 288 million active Twitter users, as reported earlier this month. Early adopters of Instagram were… Read more »
Title: What’s Behind Whole Foods Market Social Media Strategy Organization Name: Whole Foods Market Industry: Grocery Retail Name of Contact: John Mackey, CEO Web References: Whole Foods Market, Mashable About Whole Foods Market Whole Foods Market originated in 1980 in Austin, Texas and currently operates over 360 stores in North America and the United Kingdom. I myself, worked as a… Read more »
Organization Name: Weber Shandwick Industry: Public Relations & Marketing Name of Contact: Andy Polansky, CEO Web References: www.webershandwick.com/uploads/news/files/employees-rising-seizing-the-opportunity-in-employee-activism.pdf www.webershandwick.com About Weber Shandwick Weber Shandwick is a creative marketing agency that operates in 81 countries and encourages a company culture of collaborative and out-of-the-box thinking. Weber Shandwick conducted a survey called ‘Employees Rising: Seizing the Opportunity in Employee Activism’ Description… Read more »
Organization Name: Best Buy Co. Inc. Industry: Technology Retailer Name of contact: CEO Hubert Joly Web References: http://www.bestbuy.com Description on how Social Media is used for Business Performance: Gallup Organization estimates that companies sacrifice over $300 billion every year to such productivity issues as engagement, interpersonal issues and group dynamics. Clearly, this is… Read more »
Title of Post: Social Media as a Tool in Employee Engagement Organization(s): Industry: Banking; Consulting Name of contact if available: N/A Web references: RBC Blue Water Project Deloitte Olympic Team Sponsorship Description of how social media is used for business performance: There is no denying that personal use of Social Media has skyrocketed in the last decade. And it is… Read more »
Organization Name: Holt Renfrew Industry: Retail Name of Contact: Tara Deegan, Director, Total Rewards & HR Analytics, Holt Renfrew Web References: Holt Renfrew, Redwood E-Learning Systems, Canadian HR Reporter, HRPA – Human Resources Professional Association, The Globe and Mail Description of How Social Media is Used for Business Performance: According to the Human Resources Professionals Association, “A robust compensation, rewards… Read more »
Organisation name: Rightpoint Consulting LLC Industry: Intranet design and implementation Web references: Rightpoint Consulting LLC, W.K. Kellogg Foundation, Psychometrics Canada, Maria Z. Gonzalez article How social media is used for business performance: In 2013 Rightpoint Consulting launched a new intranet service, dubbed the Vine, for the W.K. Kellogg Foundation, a Michigan-based philanthropic organization employing about 200 people. In a case… Read more »
Airbnb Is More than Just a Company; It’s a Family. Organization Name: Airbnb Industry: Social Networking Service Name of contact if available: Brian Chesky, CEO and Founder, Airbnb Nathan Blecharczyk, CTO & Co-Founder, Airbnb Joe Gebbia, CPO & Co-Founder , Airbnb Natalie Harrison, Head of International PR, Airbnb Stewart Butterfield, CEO and Co-Founder, Slack Web references: https://www.airbnb.ca/, https://slack.com/ https://www.youtube.com/user/Airbnb, wsj.com, Company Overview: What initially began… Read more »
