Organisation Name: Dell Industry: Computer Manufacturing Name of contact if available: Web references: http://www.dell.com/, http://www.tuck.dartmouth.edu/digital/research/case-studies/dell Description of how social media is used for business performance: Dell are seen as pioneers in the use of social media. The Tuck School of Business at Dartmouth University have developed a case study that describes Dell’s social media activities in significant detail. It is… Read more »