Tag Archives: customer backlash

Life After Toxic Tub

MeganOutLOUD   June 13, 2014

Industry: “Johnson & Johnson is an American multinational medical devices, pharmaceutical and consumer packaged goods manufacturer founded in 1886” from Wikipedia Case Study: Very few corporate brands can boast longevity and achievement comparable to that of Johnson & Johnson’s. The company whose products can be found in medicine cabinets and bathroom vanities around the world has survived two World Wars,… Read more »