Tag Archives: consumer ideas

LEGO Ideas: Toy Manufacturer’s Product Development Strategy Promotes Open Innovation

akarim   October 21, 2014
lego-minecraft

Image courtesy the LEGO Ideas website. Company: The LEGO Group Industry: Toys Description: The LEGO Group is a Toy manufacturer based in Denmark. Founded in 1932, the company is best known for its manufacturing of plastic brick Lego toy brand. The Lego Group currently holds the title of Worlds Largest Toy Manufacturer in 2014 with sales up 11% to $2… Read more »