Virtual Fashion Mirror – The Future of Shopping

Jaya Jayaraman November 18, 2012

As early as 2008, networking giant Cisco was well along in its social media evolution. Cisco was visible on Facebook, Twitter and YouTube. Cisco won Light Reading’s 2010 Leading Lights Award for Best Marketing using social media and shaving approximately $100,000 off typical product launch costs. Campaign statistics include: Cisco Social Media Stats: Website: www.cisco.com Blogs: 22 external, 475,000 views/quarter Twitter: 108… Read more »

Empowering employee engagement by embracing social media

tsrikant June 21, 2011

Organization Name: Cisco Systems, Inc Industry: Computer Networking Web References: http://www.cisco.com/ , http://www.scribd.com/doc/33461366/Cisco-Social-Media-Policy-Guidelines-and-FAQs , http://blogs.cisco.com/socialmedia/social-media-%E2%80%93-the-efficacy-of-the-corporate-guide/ , http://blogs.cisco.com/author/ChristopherBurgess/ , http://blogs.cisco.com/ Description on how social media is used for business performance: Cisco Systems, Inc. has implemented its own social media policy guidelines. Christopher Burgess, a senior security advisor at Cisco, claims that the policy was implemented in order to “empower employee engagement”… Read more »