Tag Archives: change

The future is NOW! and this realization calls for a bit of self-reflection. How far have we been dragged desperately clinging to the coat-tails of Mark Zuckerberg and his social media posse? Where are the new niches and opportunities for greater engagement, reach and visibility? How can companies differentiate themselves in an increasingly competitive social media space?

Quirky innovation company is too good to let fail

j2condon   October 19, 2015

Organization Name :  Quirky     Industry Name :  Crowd Sourced Innovation Company Founder & CEO : Ben Kaufman  ( no longer with company ) Web References :   london.edu,  nytimes.com, quirky.com, forbes.com, fortune.com   ” Innovation is the only insurance against irrelevance.  It is the only guarantee of long term customer loyalty and the only strategy to outperform a dismal economy. ”  … Read more »

THE “COLD CUT” CASE

Jaye Torley   October 13, 2014

ORGANIZATION NAME: MAPLE LEAF FOODS Maple Leaf Foods – The Morning Rush INDUSTRY: FOOD SERVICES NAME OF CONTACT: MICHAEL MCCAIN, CEO If, “Transparency is the new currency”  … What do you do when it hits the fan? When the worst scenario possible happens… What do you do? How do you (literally in the case of Maple Leaf Foods) save your bacon? Customer engagement,… Read more »