Organization: Royal Bank of Canada Industry: Bank/Financial Institution Believe it or not, one of my earliest childhood memories is of the Royal Bank. Every week I accompanied by mom to ‘the bank’ (there was only one in town so we didn’t have to be any more specific). As a child whose favourite pastime was playing office, ‘the bank’ was an… Read more »
Organization Name: Tangerine Industry: Financial/Banking Web References: http://tangerine.ca, http://www.canadianbusiness.com/business-strategy/leadership-qa-peter-aceto/, http://www.itbusiness.ca/news/tangerine-gives-employees-mobility-nudge-towards-community-volunteerism/49394, http://nudgerewards.com/, http://www.forbes.com/sites/carminegallo/2013/01/30/a-bank-executive-they-call-the-social-media-ceo/ Description of how social media is used for business performance Just as the name “Tangerine” is unique in the Canadian banking industry, their approach to banking, employee engagement and social media, are no different. The Tangerine website features a link to their Forward Thinking blog which can be… Read more »
ORGANIZATION NAME: KPMG INDUSTRY: FINANCIAL SERVICES NAME OF CONTACT: Wendy Arnott of TD Bank Group asks the question “Is there such a thing as a social bank, can we have a social business?” What about social banking? Whether you answer this question with a resounding “yes” or an emphatic “no”, there’s no denying the widespread use of social media. This is particularly… Read more »
