Tag Archives: ad

I’m a Halitophobic – Orabrush Goes National Using Social Media.

Forrester Hinds   November 5, 2015

Organisation name: Orabrush Website: https://www.orabrush.com/home/# Industry: Tongue cleaning brushes. Over 90% of bad breath can be fixed, defining the problem and providing a solution. After investing $40,000 into a television infomercial that drove negligible sales, having consumers walk passed the Orabrush on store shelves without so much as a second glance, and having hygiene companies turn down an offer of… Read more »

How Volvo Trucks Pulled off an Epic Split and the Future of Advertising through Social Media

akarim   November 19, 2014
vt-es

Image courtesy Volvo Trucks Youtube. Company: Volvo Trucks Industry: Trucking, Manufacturing Contact: Anders Vilhelmsson, PR director for Volvo Trucks Description: Social media is not a fad, rather it is the present and future of communication. It is a constantly evolving form of communication that connects people around the world in ways we never thought possible. Businesses are able to interact… Read more »