Learn about SMBP

The Social Media for Business Performance Certificate Program

The SMBP program was established in 2011 and is focused on the improvement of business performance using social media. Participants learn how social media can be applied throughout the organization, studying and contributing to the program archive of social media for business case studies. They develop their ability to apply these strategies in their own organization, and create their own Whole Enterprise Social Media Canvas that can be used to plan and guide implementation.

For more information:

Visit the Social Media for Business Performance Online Certificate website for more information.