Author Archives: yoshdrp

Peeling the Skin of Social Media

yoshdrp   March 16, 2015

Title: Peeling the Skin of Social Media Organisation Name: SkinPhotoTextMatch Inc. Industry: Healthcare Name of contact if available: Howard Green, CEO and Founder Web References: SkinPhotoTextMatch Inc. Home About The Company; The E-interview with SkinPhotoTextMatch Inc.’s  CEO and Founder, Dr. Howard Green What is SkinPhotoTextMatch Inc all about? Skinphototextmatch, Inc. is all about educating both professionals and lay people about their skin. “Know Skin… Read more »

Tweeting & Leading with Schulich

yoshdrp   March 9, 2015

Title: Tweeting & Leading with Schulich Organisation Name: Western University, Schulich School of Medicine and Dentistry Industry: Education Name of contact if available: Brian Blatnicki, Digital Communications Coordinator Web References: People of Schulich Medicine & Dentistry Other References: Phone Interviews with members of the Communications and Marketing Department   The climate for learning is constantly changing thus setting the stage for future learning. As… Read more »


yoshdrp   March 2, 2015

Title: LASHES or LIKES Organisation Name: Liquid Beauty FX Industry: Aesthetic Name of contact if available: Shashini Jayaratne Web References: What Stats Matter Other References: Phone Interviews with Co-owner  When it comes to likes, Liquid Beauty FX is strategically batting its lashes for more. While building their digital communities on “Instagram” and “Facebook” social media platforms, Liquid Beauty FX put down their digital… Read more »

Skinny or sustainable? A case on GT Nexus and Levi Strauss

yoshdrp   February 23, 2015

Title of Post: Skinny or sustainable? A case on GT Nexus and Levi Strauss Source: Organisation Name: Levi Strauss Industry: Garment/Retail Name of contact if available: N/A Web References:  Levi Strauss History GT Nexus News  Supply Chain 247  Supply Chain Partnerships are Win-Win What is Supply Chain Management? In simple terms, it refers to all the processes that define the journey… Read more »

“Unileveraging” sustainable products

yoshdrp   February 16, 2015

Title of Post: “Unileveraging” sustainable products Organisation Name: Unilever Global Industry: Home products Name of Contact: N/A Web References:                                      Unilever U-Partner Open Innovation Submission Portal Open Innovation; Behind the Buzz Word Source: As of 6:34 pm on the 15th of February 2015, worldometers… Read more »

Coca-Cola’s FAT & FERTILE ideas

yoshdrp   February 7, 2015

Title of Post: Coca-Cola’s FAT & FERTILE ideas Organisation Name: The Coca-Cola Company Industry: Beverage Name of Contact: N/A Web References: Coca Cola: About Us Coke raises over $ 2 million to save polar bears Coca-Cola Leveraging Social to Drive Leadership in Social Media Marketing Coca-Cola’s Content 2020 Initiative Strategy  Forbes: Secrets of Engaging Customers in Online Communities Our lives continue to… Read more »

Voices @ IBM

yoshdrp   February 2, 2015

Organization Name: IBM Industry: International Business Machines Corporation Web references:   Whose VOICES? IBM’s Voices is a digital medium that ranks valued content shared by its users. It is principally a communications platform that provides the visitor with a structured news feed rather than disorganized raw data. It allows for the engagement of multiple stakeholders on social… Read more »