Organizations name: Various Industry: Various Website: Please follow the links within the article Source: Examiner.com The future of social media depends on other aspects and trends, and surely stems from the parent trend – technology. Since I have to write in short, I will not make a deep analysis of futures trends in social media, and instead collected some sub-technology… Read more »
Organizations name: Drone Research Industry: Nonprofits Website: http://www.droneresearch.org/ Every time you hear the words “social media” I bet your connotation is “marketing”; and yes, I am going to focus on marketing today, but would like to change the usual scope and concentrate in nonprofits and their ways to market their services an recruit new audiences. In order to get a… Read more »
Organizations name: Unmetric , Sprinklr Industry: Online marketing Websites: https://unmetric.com https://www.sprinklr.com Every organization works and produces, this way or another. Some of them market their customers the hell out, some of them are advanced users, and practice social media broadly – in supply chain management, product design, and customers engagement. However, the question of social media impact is still blurred…. Read more »
Organization Name: Walmart Industry: Retail Big data is a big issue nowadays. Everybody likes to talk about it, but not many really understand its meaning. I used to hold the opinion that big data is just another type of data, and therefore does not deserve a specific reference. I still think so… but certainly agree that big data is a… Read more »
Organization name: New York Times Industry: News Web references: New York Times January 26, 2015; New York City and area prepare for heavy snowstorm to hit within hours. The storm is expected to shut down the city, and people are getting ready for a “snow day”. At this time, a great idea was developed by Matt Flegenheimer , a New… Read more »
Organization Name: McDonalds Industry: Fast food Web References: McDonalds Description of how social media is used for business performance: Back in 2012, McDonalds has launched a social media based campaign, named “Our food. Your questions”. The “Financial Post” cited McDonalds site saying “We’ll answer any questions about our food — even the tough ones — then post a personal reply… Read more »
Organization Name: Coca-Cola Industry: Beverages Web References: http://www.coca-colacompany.com (Image from: http://www.popsop.com) Description of how social media is used for business performance: As we all know very well, social media is an essential tool for businesses and organizations in the 21st century. However, this is not only about marketing and engaging company’s fans; it is also about employees, the very company’s… Read more »