The Sauble Trading Post, General Store and Ice Cream Parlour is a small entrepreneurial business in Sauble Beach. The Sauble Trading Post is an historic, old fashion general store and ice cream parlour, which has continuously served residents of South Sauble community and members of the travelling public since 1934. The Sauble Trading Post serves an average of one customer every 30 seconds, and has a customer base of 30,000 customers per season.
An article published in 1961 Owen Sound Sun Times, dated August 28, 1961 states, “A store like this is the heart and nerve centre of a summer community. Not only does it supply an amazing variety of merchandise to the beach residents of all ages, but it is also the “village square” where folks congregate for brief chats with their community neighbours”. The business is entering its 15th year of operation under the current management team, and we strive to maintain the old fashion customer service that has contributed to 80 years of business.
On July 18th, 2014, the Sauble Trading Post experienced a devasting fire. The owners, Kevin and Kim are in the process of rebuilding and will re-open May 2015.
Title of Post: Where Next for Social Media? Organization Name: Sauble Trading Post – Ice Cream Parlour and General Store Industry: Tourism Sector Retail Name of Contact: Kim Mizen, Owner Web References: Sauble Trading Post Facebook “We don’t have a choice on whether we DO social media, the question is HOW WELL WE DO IT.” ProjectRYF The future is right… Read more »
Title of Post: Facebook Local Awareness Ads – “Cool” like Van Halen or Creepy? Organization Name: Sauble Trading Post – Ice Cream Parlour and General Store Industry: Tourism Sector Retail Name of Contact: Kim Mizen, Owner Web References: Sauble Trading Post Facebook Did you have any idea that Canada is the country with the globe’s highest number of Internet users? In… Read more »
Title of Post: Reaching the Beach with Foursquare: Measuring from Zero Organization Name: Sauble Trading Post – Ice Cream Parlour and General Store Industry: Tourism Sector Retail Name of Contact: Kim Mizen, Owner Web References: Sauble Trading Post Facebook Built in 1934, a General Store has been serving cottagers and day trippers in South Sauble Beach for decades. The current owners and management… Read more »
Title of Post: The Ice Cream Supply Chain begins with a Rural Route (RR) Organization Name: Sauble Trading Post – Ice Cream Parlour and General Store Industry: Tourism Sector Retail Name of Contact: Kim Mizen, Owner Web References: Sauble Trading Post Facebook When I first started researching this blog I was thinking of supply chain in the sense of the… Read more »
Title of Post: Rick Mercer Rants … err…. Raves about Blueberry Pie Ice Cream Organization Name: Sauble Trading Post – Ice Cream Parlour and General Store Industry: Tourism Sector Retail Name of Contact: Kim Mizen, Owner Web References: https://www.facebook.com/pages/Sauble-Trading-Post/110886705613099 The best ideas may come from where you least expect them. Accenture Inc., released a position paper titled “The Next Digital Wave: Using Social… Read more »
Title of Post: Maintaining customer engagement as a seasonal small business Organization Name: Sauble Trading Post – Ice Cream Parlour and General Store Industry: Tourism Sector Retail Name of Contact: Kim Mizen, Owner Web References: https://www.facebook.com/pages/Sauble-Trading-Post/110886705613099 How do we create greater customer loyalty, retention and devotion to a product using social media? This is the key question for small… Read more »
Organization Name: Sauble Trading Post – Ice Cream Parlour and General Store Industry: Tourism Sector Retail Name of Contact: Kim Mizen, Owner and CFO Web References: https://www.facebook.com/sauble.post There is nothing I hate more than going into a store to buy something and being served by a store clerk that is too busy chatting on their cell phone to provide decent customer… Read more »