Author Archives: Siddiqi
Drizzy’s Social Swag

Title: Drizzy’s Social Media Swag Organization Name: Drake & OVO Industry: Music & Entertainment A number of individuals involved in the Canadian Hip Hop Music Industry were contacted for comment. At the time of publication, there was no response. Web References: Drake; Degrassi: The Next Generation; Mixtapes; Mixtape Marketing; Limewire; @Drake; @champagnepapi; Hotline Bling; Director X; Meme; Drake Vines; Vine Service; Trump… Read more »
CPR Makes You Undead

Title: CPR Makes You Undead Organisation Name: Heart & Stroke Foundation Industry: Health; Not-For-Profit Name of Contacts: Ketan Manohar (Copywriter of “The Undeading” Public Service Announcement); Eddy Nason, Ontario SPOR Support Unit Web References: CPR History; CPR Tweak; Heart & Stroke Foundation; Ketan Manohar; Naeem Walji; Agency 59; Viral Video; British Heart Foundation; Vinnie Jones; Hard and Fast PSA; HSF… Read more »
Uber Disrupts Supply Chain

Title: Uber Disrupts Supply Chain Organisation: Uber Industry: Transportation Networks; Technology The Company was contacted; however no response was received at time of publication Web References: Supply Chain; Disruptive Innovation; Uber; Transportation Network Company; Uber Valuation; Smartphone; Uber Differences; Supply Chain Extinction; Youtube; Dispatch Algorithms; Uber Carpool
Airbnb – The Social Housing Evolution

Title of Post: Airbnb – The Social Housing Evolution Organisation: Airbnb Industry: Hospitality (Powered by Good Design) Contact: Airbnb was contacted for comment through social media. At the time of publication, there was no response. Web References: Sharing Economy; eBay; Facebook; Airbnb; Marketplace.org Soundcloud; Cocreation Platforms; Uber; Lyft; Airbnb Verification; Symbol Creator; Data Mining; Nerd Blog; Meaning of Opening Source; Airbnb Open Source
5 Ways @TELUS is Winning #Socialmedia

Title of Post: 5 Ways @TELUS is Winning #SocialMedia Organisation: TELUS Communications Company Industry: Telecommunications Name of CEO: Darren Entwistle Web References: About CEO; Customer Satisfaction; J.D. Power & Associates; TELUS Survey; Twitter; TELUS Branding; Facebook; Bell Facebook; Rogers Facebook; Rogers Helps Twitter; Telecom Dividends Comparison; Quebec Language Act; TELUS Forums; soundcloud; TELUS Blog; Matthew Latkiewicz; Engagement Style; Youtube Channel Customer Engagement Through… Read more »
Social Innovation & Social Media
Title of Post: Social Innovation & Social Media Organisation Name: The Centre for Social Innovation Industry: Coworking, Business Acceleration; Community Building Name of Contact: Barnabe Geis, Communications Architect CEO: Tonya Surman Web references: Centre for Social Innovation; Wikipedia; Toronto Twitter; NYC Twitter; Youtube; Facebook; LinkedIn; LKR Social Media The Centre for Social Innovation 11 years ago, when Web 2.0 was just emerging and the phrase “social media” hadn’t… Read more »