Organisation Name: Meerkat Industry: Entertainment Name of Contacts: Ben Rubin C.E.O. Web References: Meerkat, Twitter, Wikipedia, Facebook Description of how social media is used for business performance Click. Wearing a blue athletic jacket and black… Read more »
Organisation Name: Sparkplug Coffee Web References: sparkplugcoffee.com Industry: Food and Beverages Name of Contacts: Kara Isert, Founder Web References: Facebook, Twitter, Wikipedia Clang clang clang. Clang clang clang. It’s Saturday morning. My boyfriend is standing in our kitchen tousled and in pajamas, engaged in his weekend ritual. The components of his prized Italian espresso maker are… Read more »
Organisation Name: BrightLane Web References: brightlane.ca Industry: Office Space Rental Agency Names of Contacts: George Horhota, President & C.E.O. and Tawny Dhaliwal, Community Manager Web References: Twitter, Facebook,LinkedIn, Instagram, Pinterest Description of how social media is used for business performance When I arrive at BrightLane, Community Manager Tawny Dhaliwal is rushing around, making last minute preparations and ushering people… Read more »
Organisation Name: La Tienda Web References: latienda.com Industry: Retail Name of Contact: Jonathan Harris, President and Creative Director Web References: latienda.com, Twitter, Facebook, YouTube, Flickr, Pinterest, Wikipedia Description of how social media is used for business performance Ibérico ham from Spain is one of the most expensive hams in the world. The ham, made from celebrated pigs lovingly cared… Read more »
Organisation Name: AVID Technology Web References: avid.com Industry: Audio/Video Name of Contacts: Louis Hernandez Jr., C.E.O. and Keith Gerrard, Senior CP Video Beta Coordinator Web References: avid.com, Twitter, Facebook, YouTube, LinkedIn, AVID Communities, YouTube Description of how social media is used for business performance Television editor Mike Stewart was frustrated. He was editing the episode of a television series and had run into a… Read more »
Organisation Name: It Cosmetics Web References: itcosmetics.com Industry: Health and Beauty Name of Contact: Jamie Kern Lima, Co-founder Web References: itcosmetics.com, qvc.com, tsc.ca, facebook.com, instagram.com, youtube.com, twitter.com Description of how social media is used for business performance Even though she is only in her 30s, Jamie Kern Lima is a rich woman. But it wasn’t always so. In 2008,… Read more »
Organisation Name: Volaris Group Web References: volarisgroup.com Industry: Computer Software Name of Contact: Mark Miller, CEO and Sherry McMenemy, Director, Global Intranet Web References: Volaris Group I’m going to write about this even though it makes me sound like a dinosaur. My first job in television was about twenty-five years ago on a show called “Live It Up”… Read more »