Well hi! My name is Kelly Hawker and I am currently working for a company called Network Reporting and Mediation. I graduated with a degree in Communications from Wilfrid Laurier University in 2010. In 2012, I also did an internship at AM640 News, which is affiliated Corus Entertainment. During this time, I was in charge of most of the social media outlets for their morning show. I am looking to expand my knowledge and expertise in this area and eventually pursue future career paths in an communications and social media environment. Happy blogging!
Industry: Geographical identification via the world wide web Description of how social media is used for business performance: Geo-tagging. As it has been present in our social media atmosphere for some time now, it continues to advance as we advance. Lets look how some of today’s major applications have incorporated geo-tagging in their functioning… Facebook: Many of you are familiar with… Read more »
Organization Name: Dos Equis Industry: International Brewing Company Name of Chairman and CEO: Jose Antonio Fernandez (Chairman and CEO of FEMSA – Fomento Económico Mexicano, SA) Description of how social media is used for business performance: As I progress in my studies and near the completion of this course, I allot myself more and more freedom on the subjects I… Read more »
Organization Name: Hootsuite Industry: Social Media Analytics Name of CEO: Ryan Holmes Description of how social media is used in business performance: As social media can prove to be a strong, useful tool in a developing company, one has to be sure of its exact impact. When using social media to promote your product or company, you have to make… Read more »
Organization Name: Industrial Mold & Machine Industry: Manufacturing Industry Name of Founder/CEO: Dave Kuhary Description of how social media is used for business performance: So far, my studies have taught me that social media can be used to engage employees and customers throughout business activities. It also is used to develop and enhance an organization’s product. Continuing forward, social media… Read more »
Organization Name: Glaceau’s VitaminWater Industry: Beverage Retail Energy Brands/Glaceau’s Founder: J. Darius Bikoff Energy Brands/Glaceau’s CEO: Mike Repole It makes me happy to write about this week’s company, as it is one of my all-time favourite beverages…VitaminWater! In my personal opinion, there is something about drinking a bottle of VitaminWater that gives me instant satisfaction upon the first sip. If… Read more »
Organization Name: Insomniac Events Industry: Live Entertainment Name of CEO/Founder: Pasquale Rotella EDM, or better known as electronic dance music, is blowing up the music industry more increasingly everyday. So much so, that the idea of EDM went from a being known as “sketchy” underground music in the mid 90’s, to fun chart-topping beats that youngsters blast in their cars… Read more »
TELUS Communications Industry: Media Communications Name of contact if available: Darren Entwistle – President & CEO TELUS. Where do I start? Among its countless customers nationwide and its solid reputation for being one of Canada’s top major communications companies, lets dive into what drives this immense media corporation. With companies like Koodo and Black’s that are under the TELUS umbrella, the mega… Read more »
