Tag Archives: social media
Boyfriend’s Facebook Rant = Positive Spin for Bodyform
As Social Media Marketers, every day we encourage our fans to engage with us through our social media outlets. But, our worst nightmare is our phone beeping in the night with a notification that one of our beloved “fans” has … Continue reading
Going Mobile – The Good, The Bad & The Ugly
Not so many years ago my daily work routine consisted of turning on my computer, doing some project work, checking email, making calls, getting out into the world and networking the old fashioned way. Face to face. Fast forward to … Continue reading
The Future of Health Care & Social Media
Most of us have adopted Facebook or Twitter into our lives, but what other facets of social media will blossom in the future? Many experts and bloggers are pointing to major advances in social health care applications and platforms. So, … Continue reading
I’m a giant nerd for Giantnerd’s social media
Marketing and social media have been growing closer and closer over the last few years. More businesses are utilizing the benefits of social media than ever before. I mean, why wouldn’t they? The benefits, advanced tools, and amount of users … Continue reading
A Campaign Made to Measure
Likes, tweets, followers, fans or friends; no matter the forum, cultivating and engaging your social media audience can be a daunting task. Starting a conversation with customers and generating valuable content is no small feat, as simple as it sounds. … Continue reading
Senator Rand Paul a Social Hit Wonder
On Wednesday, March 6, 2013, an unprecedented 13-hour filibuster, from Senator Rand Paul, from Kentucky, ignited a social media sensation using the hashtag #StandWithRand. Paul filibustered the nomination of John Brennan for head of the CIA. He opposed the nomination … Continue reading
Do Us a Flavour and Win $50,000
What do you get when you cross Canadians with potato chips and add money? Lay’s is banking on it creating the next great chip flavour. The Lay’s® Canada Do Us A Flavour™ Contest premise is that consumers submit a new … Continue reading
Build it and they will come. Better yet, listen and they tell you how to build it.
Move over traditional marketing, there’s a not so new kid in town. Once upon a time we were influenced to buy the products with the best TV and print ads, or those endorsed by the most popular celebrities. Those tactics … Continue reading
LinkedIn’s Email Blast: I’m Special, I’m Special Not
Organization Name: LinkedIn Industry: Computer Services February’s LinkedIn email blast left me with feelings of “I’m Special, I’m Special Not” reminiscent of plucking petals from a daisy whilst thinking of … Continue reading
From CRM to Social CRM – A Sudden Revolution
Customer Relationship Management (or CRM as it is most commonly known) came quietly onto the business scene in the mid-90’s. CRM took a relevant yet secondary position in most businesses, with an important but limited focus on customer interaction … Continue reading