Tag Archives: Social Media Metric

Anthropologie, One of the Most “Pinfluential” Brands in Fashion

Pinterest is no longer the new kid on the block in the social media marketing world. Since sky-rocketing to the top of the social media charts in 2011, Pinterest has established itself as a major player, not only in social … Continue reading

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Can Social Media Metrics Predict the US Presidential Election?

With the US Presidential election fast approaching, there has been an increase in social media tools and metrics being used along side political polls and pundits to predict who will be the next President of the United States. The use … Continue reading

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BLENDTEC STIRS UP INTEREST USING SOCIAL MEDIA AND MEASURES IT

Organization Name: Blendtec Industry: Manufacturer of Blenders Web references:        http://socialmediatoday.com/heidisendible/357931/social-media-success-stories-blendtec Description of how social media is used for business performance: If you want people to notice you, you need to do something completely unexpected.  With a little bit of … Continue reading

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Precyse Technologies Turns to ‘Crowdsourcing’ for a Technology Solution Providing Solid ROI

Organisation Name: Precyse Technologies Industry: Entity Awareness Solutions (delivering real-time actionable insight to decision makers – allowing customers to effectively manage their strategic physical and human assets). Name of contact if available: Rom Eizenberg, co-founder and CMO of Precyse Web … Continue reading

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ROI of Social Networking for TransUnion

Organisation Name:  TransUnion Industry:  Credit Information and Information Management Services Contact: John Parkinson, Chief Technology Officer Web References: http://www.socialtext.com/blog/2009/03/roi-of-social-networking-for-t/ (abridged from a post by Ross Mayfield, Chairman, President & Co-founder of Socialtext, reporting on an interview of John Parkinson by … Continue reading

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How a Socially Responsible, Health-Focused Beverage company “Steaz” doubled sales with Social Media Tactics.

Title of Post:  How a Socially Responsible, Health-Focused Beverage company “Steaz” doubled sales with Social Media Tactics. Organization Name:  Industry:  Organic and fair trade tea-based beverage Web References: http://www.steaz.com/, http://www.imediaconnection.com/content/26634.asp Description of How Social Media is used to for business … Continue reading

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