Tag Archives: Salesforce

When you’re a global company with employees stationed around the world it’s easy to assume employees in one country know little to nothing about employees or happenings in other offices, but at Unitron, it’s quite the opposite. According to their global LinkedIn profile, it’s “a great thing to be a part of a culture that thrives on making the unexpected happen, and where team members’ work together to go the extra mile for customers.” The “company that designs and manufactures really great hearing instruments” has more than 20 offices around the world with their corporate headquarters located in Kitchener, Ontario.

Aldo Consumer Connection

stephanie   November 21, 2015
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Company name: Aldo Industry: Retail Web References: Nation Retail Federation, Salesforce, Facebook, Twitter, Instagram Companies are seeking out the expertise of third party social media specialists to help them cultivate a fruitful relationship between their consumers and their brand. Salesforce has been a leader in connecting companies and the customer. An partnership partnership between Aldo and Salesforce.com, was key in facilitating co-creation and dialogue between… Read more »

How Should an Organization Report on Social Media?

Meg Walsh   November 2, 2015
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Organization Name: Bombardier Industry: Aerospace/ Defence Railways If your business is active on social media, then your business should be reporting on all your social media efforts. While reporting on “vanity metrics” on your companies channels, like follows or likes seems like the thing to do, many people tend to confuse this as an achievement versus what it really is… Read more »

Burberry Co-Creation: Designed by the People

stephanie   October 19, 2015
Burberry

Title: Burberry Co-Creation: Designed by the People Industry: Fashion Web References:Burberry, Harvard Business Review, Forbes, Wikipedia Burberry is an international luxury fashion house known for their distinctive plaid pattern and signature trench coat. The British icon has a rich history that dates back to 1856. Burberry heavily invested into their digital presence online under the leadership of Angela Ahrendts, former CEO of Burberry from… Read more »

Can Social Media Metrics Predict the US Presidential Election?

KiyomiRutledge   November 5, 2012

With the US Presidential election fast approaching, there has been an increase in social media tools and metrics being used along side political polls and pundits to predict who will be the next President of the United States. The use of social media to predict the election results is such a hot topic that it was even part of Seth… Read more »