Tag Archives: communications

We all have a story to tell. It could be one of personal hope, sacrifice, mentorship or despair. Others could be told from numbers or raw data – the stuff that drives work and project results. As social media becomes a more popular medium of communication and an avenue for influence and story telling, it’s the metrics that tell a bigger story and help to validate the hard work of a communications department.

#LaurierLove: University recruiters modify their methods as social media evolve

mirko   March 15, 2015
laurier wordmark

Organization: Wilfrid Laurier University Industry: Post-secondary education Contacts: Melissa Stephens, Laurier’s manager of marketing and communications – recruitment and admissions, mstephens@wlu.ca; Sandra Muir, Laurier’s social media strategist, samuir@wlu.ca Web references: Wilfrid Laurier University and its social media accounts including Facebook, Twitter, LinkedIn, YouTube and Instagram, as well as other sources with links posted throughout this blog entry. Like any suitor… Read more »

Here comes the “Mayo Effect”

alexis klein   January 28, 2015

Organization Name: Mayo Clinic Industry: Medical Clinic/Research Name of contact if available: John Noseworthy, CEO Web references:Mayo Clinic The Lay of the Land: “To win in the marketplace you must first win in the workplace.” – Doug Conant, CEO of Campbell’s Soup Employee involvement. Let’s start with those simple two words. A company that values its employee’s contributions will actively… Read more »

The Future of Social Media – One Company’s Journey

tighed   November 17, 2014
bruce power

Organization Name: Bruce Power Industry: Electricity Generation Web Reference: www.brucepower.com Contact:  Dwight Irwin, Communications Specialist It’s been an epic year for social media marketing, and you’re probably wondering what the future holds for next year.  What will 2015 bring in terms of new developments and trends in social media? With the rapid proliferation of mobile devices, and the explosion of… Read more »

Keanu Reeves, Social Media and the New Metrics

Jaye Torley   November 4, 2014

ORGANIZATION NAME: Fortress Real Developments INDUSTRY: Financial Services – Mortgage Products NAME OF CONTACT: John Tenpenny, Manager of Communications, FDS Broker Services I’m fortunate to have raised both my 24 & 25 year old daughters on the “MATRIX” franchise which with the inclusion of all three movies, grossed over $742,000,000. “The Matrix … depicts a dystopian future in which reality as perceived by… Read more »

Nokia Actively Communication with Employees Worldwide

emilievandijk   June 5, 2014

Organization Name: Nokia Industry: Cell Phone Provider Name of Contact: Phil Schwarzmann, Editor-in-Chief of Nokia Conversations. Nokia’s company’s motto is connection people and exploring ways to enhance communication. With a communication team that was set up in 2008, they began to improve their inter-company communication and engaging the remaining of their employees engaged with the company. As a team they have… Read more »

Social Media in Supply at Lockheed Martin

barryrooke   June 18, 2013

Global security’s and aerospace designer Lockheed Martin pride themselves as a leader in innovation as driven by its staff and partners.  With over 118,000 employees in more then 75 countries, connecting ideas to the people that can make it happen is critical to the success of the company.  The result is the Lockheed Martin’s social media initiative “Supplier Wire” program, which… Read more »