Tag Archives: collaboration

Multi-Tasking Cosmetics Brand Proves the Power of Social Media Influencers

Cristina Avila   February 15, 2015
Gerrard Cosmetics Logo

Organization Name: Gerard Cosmetics Industry: Health & Beauty Name of Contact: Jennifer Gerard, President & CEO, Whitening Lightning and Gerard Cosmetics Web References: Gerard Cosmetics, Jaclyn Hill Description of How Social Media is Used for Business Performance: Founded in 2014, Gerard Cosmetics is a luxurious, accessible and endlessly chic beauty brand created in an effort to provide a solution to… Read more »

Airbnb Is More than Just a Company; It’s a Family.

michaelaris   February 1, 2015
3033312-inline-s-1-airbnb-lookalike

Airbnb Is More than Just a Company; It’s a Family. Organization Name: Airbnb Industry: Social Networking Service Name of contact if available: Brian Chesky, CEO and Founder, Airbnb Nathan Blecharczyk, CTO & Co-Founder, Airbnb Joe Gebbia, CPO & Co-Founder , Airbnb Natalie Harrison, Head of International PR, Airbnb Stewart Butterfield, CEO and Co-Founder, Slack Web references: https://www.airbnb.ca/, https://slack.com/ https://www.youtube.com/user/Airbnb, wsj.com,  Company Overview:  What initially began… Read more »

That was Then, This is Now – Social Media Marketing is the way forward for the Project Management Institute

tighed   November 9, 2014
pmi logo 2

Organization Name: Project Management Institute Industry: not-for-profit professional membership association Web Reference: www.pmi.org Contact:  PMI, Bruce Branch Board of Directors     The introduction and proliferation of social media has changed the world of marketing and how organizations of every type communicate with and market to consumers. Consumers are no longer passive.  They have voices, they have needs and they… Read more »

Pointing the way to social media collaboration with suppliers

KSurette   October 29, 2014
White Point

Organization Name:  White Point Beach Resort  Industry:  Accommodation / Hospitality / Tourism  Name of contact:  Donna Hatt, Marketing Manager Web references:  White Point Description There’s no denying the important role social media is taking in a business’ interaction with its customers.  Smart businesses are seamlessly integrated social media into their marketing, customer service and purchasing functions.  Social media also has… Read more »

The Cisco Solution: Welcome To The Employees Network

chrgomes   October 23, 2014

Organization Name: Cisco Systems Inc. Industry: Network Equipment Web References: www.cisco.com Description of how social media is used for business performance: Cisco is the worldwide leader in IT that helps companies seize the opportunities of tomorrow by proving that amazing things can happen when you connect the previously unconnected. At Cisco, customers come first and an integral part of a… Read more »