When you think of social media, popular networking websites like Facebook and Twitter may be the first applications that come to mind, however many companies are leveraging more robust social platforms to better plan and control their supply chain. Data mining, data sharing and online collaboration are just a few ways that social media can improve supply chain efficiency. The term supply chain management is relatively new and was first published in the Financial Times in 1982. However, it wasn’t until the late 1990s when the term began to take hold. The term supply chain refers to the process involved in the production and distribution of a product or service. To explain the term further, I will use an example of an Oreo. The beginning of the supply chain starts with sourcing ingredients for the product such as sugar and cocoa. Other points of the supply chain of an Oreo include shipping, manufacturing, distributing, retail sales, consumption and finally waste disposal. Supply chain management strategies requires a total view of the system to optimize business processes. Having control over supply chains are essential for businesses as it impacts costs and risks, and because today’s customers are demanding transparency of it. For example, customers want to know where the foods they eat or the clothes they wear come from, and are asking companies to provide information about sustainability and ethical sourcing.
Chances are if you have used a wearable device or sat in traffic and had to use Waze on your smartphone, you have already been apart of The Internet of Things. Wikipedia defines The internet of things (IoT) as the network of physical devices, vehicles, buildings and other items—embedded with electronics, software, sensors, actuators, and network connectivity that enable these objects to collect and exchange data. So when we talk about the future of social media, the internet of things must also be included in the conversation. IoT has the potential to change what it means to be social. We can see this first hand in the mobile traffic app, Waze. By linking internet connected smartphones to traffic signals, cameras, people, data and other systems, the network helps drivers optimize their journeys in real time.
To take a picture is to capture a moment in time. Each captured image has the potential to carry its own unique feeling through time, and bring you back with happiness and wonder to the origins of that moment.1 “I grew up around lenses, my dad worked in television and seeing life through a lens seemed more real to me” 2 says Paula Capella. Paula Capella Photography not only captures those precious moments, but uses social media to capture important information to help grow her small business.
Organization Name: Walmart Industry: Retail Big data is a big issue nowadays. Everybody likes to talk about it, but not many really understand its meaning. I used to hold the opinion that big data is just another type of data, and therefore does not deserve a specific reference. I still think so… but certainly agree that big data is a… Read more »
Organization: Addictive Mobility Industry: Mobile Advertising Contact Name: Cyrus Bakhtiyari, Infrastructure Engineer Web References: Addictive Mobility Description of how social media is used for business performance The value of social media is evident in it’s ability to reach audiences and engage them. Businesses are able to make meaningful connections with their customers from around the world. It’s a way for… Read more »
Company name: IBM Industry: Computer hardware and software and IT Consulting Description IBM is a globally integrated enterprise operating in over 170 countries. Its stated mission is to bring innovative solutions to a diverse client base to help solve some of their toughest business challenges. The world’s largest IT and consulting services company, IBM is a leader in business and technology…. Read more »