Tag Archives: B2B social media

DB Schenker supports industry and trade in the global exchange of goods: in land transport, worldwide air and ocean freight, contract logistics and supply chain management.1 Globally they employ over 66,000 employees at over 2000 locations.  Their Canadian operations account for over 1600 employees at over 40 locations.  Roughly 3 years ago, DB Schenker started to utilize social media as part of their marketing strategy.  

Ready or Not – The Future is Here for Social Media and B2B Marketing

tlittle   July 15, 2015
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Organizations: Business in Bare Feet, Nano-Nouvelle, Owner Media Group, Publet, TalentVine Industry: B2B Marketing Name of Contacts: Mark Phillips – Business in Bare Feet; Stephanie Moroz – Nano-Nouvelle; Chris Brogan – Owner Media Group; Christie Nicholson – Publet; Justin Falk – TalentVine, Web References: Publet Website, Christie Nicholson Nano-Nouvelle Website, Stephanie Moroz LinkedIn, TalentVine Website, Justin Falk LinkedIn, Business in Bare Feet Website,… Read more »

Switch Video Merges the Future of Social Media

c2griffi   March 13, 2015
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Organization Name: Switch Video Industry: Digital Media and Marketing Name of Contact:  @switchvideo Web Reference: Switch Video Switch Merge Switch Video was founded in 2006 by entrepreneur Andrew Angus. Switch Video is a digital media company that creates and markets explainer videos. These short animated videos can deliver client messages in as little as 2 minutes and have broad applications from product and service promotion to employee training…. Read more »

Transparency: B2B organizations respond to consumer demand through social media

Tabatha Laverty   February 22, 2015
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Organization Name: FreshAirFarmer, Chobani, Industry: Agriculture/Food Manufacturing Web References: Content Marketing Institute, David Weaver – Inventory Supply Chain Blog, FreshAir Farmer, AgStar Financial Services, Chobani The benefits of social media for business-to-consumer organizations are well documented. It’s easy to find hundreds of examples of well executed campaigns where business use social platforms to engage consumers, promote brands and ultimately sell products…. Read more »