Category Archives: supply chain management

Sourcemap Offering Companies a Way to Manage Supply Chain Using Social Media

Sourcemap, a company launched out of MIT in 2007 initially as a project then as a business in 2011, offers companies a way to manage their supply chain through social media. What they have offered is mapping of where companies … Continue reading

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Social Media in Supply at Lockheed Martin

Global security’s and aerospace designer Lockheed Martin pride themselves as a leader in innovation as driven by its staff and partners.  With over 118,000 employees in more then 75 countries, connecting ideas to the people that can make it happen is … Continue reading

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The Lagging Adoption of Social Media in Supply Chain Management

The massive impact of social media technology on the sales and marketing functions of most businesses is no longer debatable.  The further reach of social media into functions such as customer support and product development is also tangible and accelerating.  … Continue reading

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Con-way is really trucking when it comes to Social Media

When it comes to using Social Media for your company’s Supply Chain Management (SCM), it’s really still an untapped resource with few companies exploiting the benefits.  Some CEOs argue that the word “Social” is counter productive hence they don’t see … Continue reading

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Kinnek.com Functions Is The Solution to The Complex Supply Chain Issue

  Kinnek is a social media website with easy, accessible product supply information that are unmatching to the traditional B2B platforms. It is easy to use because of the slick user interface and noticeably multifunctional website. Meanwhile, the website offers … Continue reading

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Volerro: Enabling B2B Supply Chain Collaboration

An August 2012 survey on Supplier Lifecycle Management found that 35% of Best-in-Class companies are currently leveraging supplier B2B social efforts to improve intelligence and supply chain operations, while only 13% of Industry Average  and 10% of Laggards were doing … Continue reading

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Groupon: Collective Buying Power Gone Wrong?

Groupon is a company that offers coupons and deals to its users on a daily basis. The premise behind Groupon is to use customer feedback to gauge demand for products and services. Interested parties purchase the coupon and only if … Continue reading

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How Social Media Will Transform the Supply Chain Management

Social Media has indeed established itself as a powerful tool that can tighten the bonds between brands and consumers,however we have yet to find its implications in supply chain management. Social Media has established itself as a proven tool that … Continue reading

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Burger joint turns to social media to improve product delivery

Restaurant chains have always struggled with standardized systems and processes including recipes and the “right” way to make things for years. One company, Red Robin turned to social media to help stop the inconsistencies. USA Today reported that the company … Continue reading

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Social Media effects Apple supply chain, being under fire from Change.org protest

With the help of Social Media, Mark Shields campaign, successfully achieved more hands in joining the fight against Apple’s supply chain, calling on the technology company to protect manufacturing workers from abuse, injury and death. “More than 140,000 people across … Continue reading

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Integrating Social Network Effects in Product Design

Interesting article on how to effectively use social media for product development and design. Focusing on a) identifying the product with the largest market share and b) determining the least expensive way of influencing individuals and strengthening product diffusion over … Continue reading

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What Social Media Can Do For Supply Chain: Interview with Tony Martins, TEVA Pharmaceuticals

Video interview with Tony Martins, Vice President, Supply Chain for TEVA Pharmaceuticals. The video discusses supply chain management today and the role that supply chain can play in improving supply chain performance. Tony talks about how traditional command and control … Continue reading

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What kids can teach charities about fundraising; Kids Are Heroes makes connections and gets more funding

Organization: “Kids Are Heroes is a non-profit that empowers, encourages and inspires children to become leaders through volunteerism and community involvement. We do this by showcasing and supporting children who are making a difference through their selfless acts of giving.” … Continue reading

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How to build a better teacher? Look to supply chain principles and social media

Organization name: The Teacher Leadership Exploratory Consortium Industry: Education Name of contact: Web references: http://www.teacherleaderstandards.org/ http://www.ets.org/ Description of how social media is used for business performance Recognizing a need for 21st-century responses to 21st-century students, the Teacher Leadership Exploratory Consortium … Continue reading

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Cisco reassesses their approach to SCM collaboration

Title of Post: Cisco reassesses their approach to SCM collaboration, and puts in place a flexible framework for enabling and optimizing a variety of collaboration experiences. Organization: Cisco is the international leader in networking that changes how people connect, communicate … Continue reading

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GE MarkNet – How an Innovative Internal Social Networking Tool Broke Down Organizational Silos and Cut Costs

Title of Post: GE MarkNet – How an Innovative Internal Social Networking Tool Broke Down Organizational Silos and Cut Costs Organization Name: GE   Industry: Diversified Machinery Web references: http://www.ge.com; http://socialmediab2b.com/2011/02/b2b-social-media-example-ge-marknet/; http://www.forbes.com/2010/07/27/ge-twitter-facebook-marketing-engagement-cmo-network-steve-liguori.html; http://hosting.slackbarshinger.com/bmail/pdf/NovBMAIL_OctLuncheonReport_tp.pdf;  Description of how social media is used … Continue reading

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Dell: Keeping the Supply Chain well oiled via Social Media

Dell, long known for having excellent supply chain avenues continues to develop and keep great chains growing and still listens and engages with customers, employees and supplies through social media. In 2008, Dell started to move their thinking from regional … Continue reading

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Walmart: going social for supply chains

Applying the principles of social media to supply chain management go beyond traditional Facebook, Twitter, or YouTube use. Social media is more about the tools for allowing collaborations in an online medium. Walmart, one of the world’s largest and arguably … Continue reading

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Tesco shares knowledge and expertise across supply chain to reduce carbon footprint by 30 per cent

Organization Name: Tesco Industry: Retail Web references: http://www.triplepundit.com/podium/tesco-works-partnership-2degrees-cut-supply-chain-emissions-30/ www.tescoplc.com/media/60113/tesco-cr-report-2011.pdf Description of how social media is used for business performance Tesco is one of the world’s largest retailers with operations in 14 countries, employing over 492,000 people and serving millions of … Continue reading

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TEVA Pharmaceuticals enhances communication through social media, sees supply chain improvements

Organization: TEVA Pharmaceuticals Industry: Pharmaceutical manufacturing Web References: http://www.fiercepharmamanufacturing.com/story/teva-supply-chain-gets-boost-social-media/2011-07-26 http://logisticsviewpoints.com/2011/08/10/want-a-fast-response-supply-chain-focus-on-facilitating-people-to-people-communication/ Youtube Webcast: http://www.youtube.com/watch?v=Iw5xdSO4S1c&feature=player_embedded#t=1379s Description of how social media is used for supply chain management: In the volatile pharmaceutical market, it is difficult to predict product demand. With a typical industry … Continue reading

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Kinaxis Corp uses comedy on YouTube to Improve Supply Chain Management

Organization: Kinaxis Corp., Ottawa Canada Industry: Supply Chain Management Web Reference: http://www.business.com/b2bmarketing/b2b-social-media-case-study-kinaxis/ http://www.kinaxis.com/ YouTube.com >> Kinaxiscorporate Description of how Social Media is used for Business Performance: Kinaxis brings in supply chain experts with comedy The company won an award for … Continue reading

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McDonald’s Community Connects through Enterprise 2.0

Organisation Name: McDonald’s Restaurants Industry: Food Description of how social media is used for business performance: McDonald’s Restaurants has one the largest supply chain management programs in the world with more than 31,000 restaurants in 116 countries. Recognizing collaboration and … Continue reading

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Con-way uses Twitter for matching carriers to freight

Organisation Name:  Con-way Inc. Industry: Freight transportation and Logistics  Name of contact if available: Web references:  http://www.con-way.com/en/about_con_way/newsroom/press_releases/Jun_2010/2010_jun_8/, http://www.youtube.com/watch?v=0zL7h7kTU1M, http://www.con-way.com/en/, http://blogs.gartner.com/matthew-davis/2010/10/04/social-media-to-improve-supply-chain/ Description of how social media is used for business performance: Con-way is an industry leader in freight transportation and logistics in North … Continue reading

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