This site showcases examples of good practice in the application of social media in business and its impact on performance throughout organizations.

Are you a social media champion in your business?
This site will help you promote your business and help you stay up to date with the latest strategies in social media used by organizations globally. Join the conversation and ask questions. Post about your involvement in social media.

Are you new to social media?
Use this site to explore how organizations use social media. You will find examples of good practice. Feel free to contact the authors of the posts here or comment on postings.

Are you a researcher?
If you are a researcher, please contact us if you feel access to our data may be of value.

Want to know more about the uWaterloo online Certificate in Social Media for Business Performance?

Visit Social Media for Business Performance Certificate website – next start dates May 16th 2016 and September 19th 2016.